Curated Stories Mar. 10, 2010

You’ve heard their names and seen their logos. You’ve probably watched them march in parades, donated money to one of their charities, or played on a Little League team they sponsored. But what, exactly, d…

Some great self-promotion tips in this post – http://bit.ly/dqrfG0 (via @sixrevisions)

Valuable roadmap to successful company blogging – http://bit.ly/97EWEu (via @boagworld)

If 97 percent qualifies as “everyone” (and it very nearly does), then everyone is using the web to enhance local shopping. Among consumers surveyed in a study conducted by BIA/Kelsey and ConStat, 90 percent of…

I tweeted the other day that I got a really great pitch via email, and dozens of folks immediately wanted me to share it. But I won’t, partly because I don’t have permission, but mostly bec…

When it comes to competition, CNN President Jon Klein fears Facebook. The man at the top of the news network believes that the social network is more of a threat to his business than other broadcast media orga…

If you are launching a new site, especially a new blog, there are several things that you can do to make sure that your copyright is as protected as possible.
Simply put, when you are startin…

Read the rest of this story »See Also:How To Use Google’s New (Free) Photo-Editing Tool, PicnikHow To Build The Ultimate Stock ScreenerHow To Do A Product Recall The Right Way

Even though you are aware of the importance of social media in today’s ecommerce, if you are like most entrepreneurs, you wear a lot of hats and need to …

IBM recently published research showing that about 80 percent of those who begin a corporate blog never post more than five entries. And that’s just blogging. The Internet is littered with near-tweetless Twitte…

I don’t know about you, but I’m feeling the strain of the onslaught of information brought about by social media tools. Even though I’m sure I qualify as an information junkie, increasingly I feel that I�…

I am speaking at the International College Of Management next week, to some ambitious up and coming event producers and executives.
The topic is “How Social Media Plays A Major Role For Marketing And Publicit…

A couple of recent pieces have examined the role of relationships and connections in storytelling.

In a scholarly piece called Different Ways of Remembering: the Example of Storytelling, Mark Oppenneer writes:…

Editor’s note: This guest post is written by Marc Benioff, chairman and CEO of salesforce.com. In it, he responds to critics of his last guest post arguing that enterprise software should be more like Facebo…

With the impending launch of the Apple iPad, the Cupertino-based company’s shunning of Adobe Flash technology has been brought to the forefront of technological discussions. While it was one thing to forgo Flas…

According to a new report from Dan Zarrella, the weekend is the best time to post content on Facebook as articles posted then are shared the most. One explanation for the phenomenon was that more than half of…

In my last post, we tossed around the idea that storytelling techniques might be applicable to personal branding, and we looked at one — characterization — that’s obviously key to a personal brand. This t…

After being the recipient of tweets, email, comments under blog posts, and other online communications that miss-the-mark, I’m constantly struck by how often I take things the wrong way and end up calling som…

Share5 Ways to Make Your Business Easier to RecommendThis content from: Duct Tape Marketing
This post is a special Make a Referral Week guest post featuring education on the subject of referrals and word of mou…

When I first discovered there were APIs that would allow me to schedule tweets, I thought I was in Twitter Heaven. I could schedule a time to tweet everything I wanted ahead time, and I’d never have to worry…

Yesterday I added my two cents on sensationalism across so many aspects of our lives. Today – I want to share my perspectives on the signs of a great leader. Not the sensationalism oriented gurus that seem to…

In 1966, Time magazine published a cover article posing the question, “Is God Dead?” Asked about the possibility, former President Eisenhower reportedly responded, “That’s funny. I was just talking with Him thi…

SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
Last week’s poll question: What is you…

Pickens writes “The Washington Post reports that professors have banned laptops from their classrooms at George Washington University, American University, the College of William and Mary, and the University of…

Since virtually all of my work is done on the web, I’ve grown accustomed to granular information. Even a casual look at web traffic reveals insight. I can see the topics that strike a nerve with visitors. I can…

As we’ve learned time and time again, there is no “I” in team. Instead of focusing exclusively on “what’s in it for me,” we’re encouraged to contribute to the greater collective of groups in orde…

Problem: Googling your name doesn’t accurately reflect who you are or what you do.
Solution: Issue a personal press release about a recent accomplishment or noteworthy event to fill Google…

Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Heck, we’ve been blogging about SMO since 2006! Keyword optimized social content and…

I am working on the Social Media workbook and training for our SalesGen2020 Marketing Program and thought this might be a nice piece of information to share as a reminder to some and new, impor…

Radian6 has announced a new tool that has the potential to be a paradigm shift in how companies manage their social media monitoring programs.
The Radian6 Engagement Console combines two of the…

This question of content and engagement strategy gets at the heart of how a company succeeds in bringing an audience to their website, keeping them engaged and even converting them to an action. …

Brands are engaging in the conversations that are taking place on social media sites now more than ever. But in order to tap into the social conversations that are taking place on the web, brands and agencies…

Take a look at this photo of the coffee stand here at the office:

It’s bland. It’s boring. It tries to cram everything relevant into one picture so that customers don’t miss anything. It’s taken by som…

You want to uncover influencers, right?
Find those people that can carry your message, get heard, cut through the noise and get people’s attention? The ones with the most eyeballs, the most l…

Navigating SXSW is overwhelming to say the least! To help you out ReadWriteWeb has been breaking the events, panels and parties down into vertical reviews. This post provides what we think are some of the bes…

A few years ago, I was in a graduate leadership program at Carnegie Mellon University and took a class from a talented educator and author named Robert E. Kelly. Dr. Kelly had just written a book called “H…

It was good to attend Econsultancy’s Digital Cream event last week. It was my first due to diary clashes, although it’s now in its fourth year. I moderated a roundtable on web analytics, which is one of my m…

Trick-cyclist blasts Googleplex massage parlour
It’s official. Proper actual science* has confirmed that the young Westerners of Generation Y (people now in their 20s) are idle, workshy loafers by comparison to…

When the platform changes, the leaders change.Wordperfect had a virtual monopoly on word processing in big firms that used DOS. Then Windows arrived and the folks at Wordperfect didn’t feel the need to hurry in…

Sales and marketing are not the same thing. It’s true they both deal with relationship management and it’s true that neither of these job descriptions require hardcore engineering, but just because they’re both…

After you put your first corporate telework program in place, you’ll find that the actions and inactions of management, workers staying in the office, and the teleworkers themselves all have an impact on the…

Quick method of increasing conversion online – worth trying – http://bit.ly/azyxIW (via @sixrevisions)

Ross Pruden points us to the news that Zen Films, a decade old production house, is launching a new storytelling project, which they admit is partly inspired by the CwF+RtB model that we talk about here. One o…

My friend Mick Galuski is sneaky. Every Wednesday, he sends a direct message of a TwitPic of MY weekly comics. Not some weekly comics. MY weekly comics. He knows that I’ll want them. He knows that I’ll get…

Some days, it’s nearly impossible to come up with fresh content for your blog. Other days, you’re brimming with ideas.
Or maybe you think your website is as perfect as can be – all of your visitors find…

Tomorrow night, Narrative is holding a fundraiser in San Francisco. If you haven’t read Narrative online, you really must. Anne Beattie and a younger, emerging writer, Anthony Marra, will be two of the attrac…

My last few posts have been about the darker side of social media and thus I wanted to clear something up. I am the biggest champion of social media that you will find and here’s why. I may get a…

In 1762 Jean-Jacque Rousseau wrote a little book called The Social Contract. As stated on the Wikipedia page for the book, Rousseau theorized about the best way in which to set up a political…

The world as we know it is in disruption. Maybe it’s always been in disruption, pushing us through cycles of apparent chaos so that evolution can continue and new paradigms emerge. Thanks to social technolog…

Earlier today, Google chief economist Hal Varian gave a presentation to an FTC workshop on the changing economics of the newspaper industry. We all know that newspaper ad revenues have been falling off a clif…

Mollie Vandor is the Product Manager for Ranker.com and Media Director for Girls in Tech LA. You can find her on Twitter and on her blog, where she writes about the web, the world and what it’s like to be a…