Image credit: bizzia
Or You Tube as the case may be. Or at the local Chamber meeting. Or wherever. The point is that businesses who get their stories out there, who tell them well, reap the benefits in the retelling. Whether parody or not. This post, from Seth Godin, highlights just such a parody of Toms’s Shoes. And you’ll immediately recognize it. Why? Because you already know the story as a result of how well they’ve been telling it.










