- Weekend Reading: The Facebook Era by Clara Shih
Published: February 19, 2010Source: ReadWriteWebWe’ve been on a “leveraging social media to boost your brand” trend lately with our Weekend Reading series here at ReadWriteStart; we previously brought you Gary Vaynerchuk’s Crush It! and just last week we cov…
- Stories Heal in Diverse Ways
Published: February 19, 2010Source: A Storied CareerOne of the best pieces I’ve read about how stories heal is by Allison Cox, who not only describes several ways storytelling heals, but also guides practitioners in telling healing stories and lists books abou…
- Tiger Woods: Finally, He Shows His Stripes
Published: February 19, 2010Source: BusinessWeek.com –Good for Tiger Woods for including his sponsors (including former ones), his foundation, and his employees in his much-anticipated apology.
- Are you a tax cheat?
Published: February 19, 2010Do you cheat on your taxes? If so, you’re not alone. More Americans are fudging their taxes and an increasing number of people are scared of being audited, a survey from the IRS Oversight Board shows.
- Tiger Woods’ sponsors accept his apology
Published: February 19, 2010Tiger Woods’ sponsors said they were pleased that the golfer issued a public apology for his infidelity on Friday and many said they were eager for him to return to the golf course.
- How Not To Run A Competition For “Best Bottom In The World” Using Social Media
Published: February 19, 2010Source: Jeffbullas's BlogMy last post was about ” The 7 Secrets to Ford’s Social Media Marketing Success” which was primarily about the success of the Ford Fiesta Project’s social media competition. What impressed me about the…
- Health-care reform’s fatal assumption
Published: February 19, 2010At the bipartisan health-care summit scheduled for February 25th, President Obama is pledging to champion the voluminous bills passed by the House and Senate as the foundation for reforming the $2.2 trillion me…
- The Internet will make you smarter: experts
(Reuters)Published: February 19, 2010Source: Yahoo! News: Technology NewsReuters – An online survey of 895 Web users and experts found more than three-quarters believe the Internet will make people smarter in the next 10 years, according to results released on Friday. - Why Apple’s New Ban Against Sexy Apps Is Scary
Published: February 19, 2010Source: TechCrunchLast night, we reported on a new restriction that was being applied to Apple’s App Store: no more applications with “overtly sexual content”. At this point, the exact nature of that ban is unclear. But…
- Rulers of the Cloud: Will Cloud Computing Be the Second Coming of Cisco?
Published: February 19, 2010Source: ReadWriteWebCisco is betting heavily on the network as the platform. We took a look at the role of the network in the emerging landscape of cloud computing as part one of analysis of “Will One Company be Dominant in Cloud…
- Hospitals and doctors should still pay attention to word of mouth
Published: February 19, 2010Source: KevinMD.comby Toni Brayer, MD
The organizations that rate hospitals and doctors have proliferated as the internet has become mainstream over the past 5 years. I’m sure you have seen some of these: U.S. World News Repor… - 5 Twitter Management Tools You Can’t Live Without
Published: February 19, 2010Source: Online Marketing BlogWithout a doubt, one of the most popular shiny new objects of many social media marketing programs is Twitter. There are Twitter books, Twitter conferences, Twitter blogs and numerous articles devoted to Twitte…
- Facebook Reflects the Real You
Published: February 18, 2010Source: MedicineNet Daily NewsTitle: Facebook Reflects the Real YouCategory: Health NewsCreated: 2/19/2010 9:42:00 AMLast Editorial Review: 2/19/2010 9:42:11 AM
- Judging your client doesn’t help anything; figuring out how to communicate does -…
Published: February 19, 2010Judging your client doesn’t help anything; figuring out how to communicate does – http://bit.ly/97nKEN (via @smashingmag)
- Inspiring collection of ‘coming soon’ pages – a under-used tool that still has plenty of…
Published: February 19, 2010Inspiring collection of ‘coming soon’ pages – a under-used tool that still has plenty of value – http://bit.ly/dAVrzn (via @sixrevisions)
- Are People Resentful Of Content Creators?
Published: February 19, 2010Source: TechdirtMartin Bosworth has written up a longish post discussing what he calls “The Creative Class War.” It’s an interesting read that hits on a lot of different points, many of which I agree with, and a few I don’t ag…
- How to Make Money on Foursquare
Published: February 19, 2010Source: Inc.comIt’s a game. It’s a mobile social network. It’s an urban exploration app. And it can be a tremendous new way to lure in new customers while encouraging loyalty.
We’re talking about Foursquare, the smartphone-fr… - Three Simple Things Twitter Should Do to Improve the User Experience
Published: February 19, 2010Source: Newsome.OrgAs everyone who reads this blog knows, I run hot and cold on Twitter. On the one hand, I just don’t get what’s so magical about trying to have a conversation in a what amounts to a public chat room ofte…
- Book Publishers Circulating ‘Talking Points’ To Counter Arguments That Ebook Prices Need To Go Lower
Published: February 19, 2010Source: TechdirtFor a while now, we’ve been discussing how the pricing on ebooks doesn’t make much sense, and almost certainly needs to fall. Like many industries, the book business could learn a lot from other businesses tha…
- Does it matter who you get news from?
Published: February 19, 2010Source: Scripting NewsWe had an interesting meetup at NYU last night, the first in what may become a series of Thursday night meetups patterened after the meetups we had at Berkman in 2003 and on.
The meeting was supposed to follow… - 15 Features Apple Must Build Into iPhone OS 4 (AAPL)
Published: February 19, 2010Source: Silicon Alley InsiderIt’s almost March. In Apple land, this means that if this year is anything like the last two years, it’s almost time for another Apple event where company executives show off a new version of the iPhone o…
- Is Your Target Audience On Twitter, Facebook, Or LinkedIn?
Published: February 19, 2010Source: Silicon Alley InsiderFrom OPEN Forum: What social network should you be using to grow your business? It depends on who your customers are.We looked into who’s using the big three social networks for businesses: Facebook, LinkedIn,…
- Your Website is Unique. Don’t Settle for Best Practices.
Published: February 19, 2010In a recent comment I received on one of my older blog posts, a reader pointed out that much of the advice I had provided was for people who were just beginning optimization efforts and they (the commenter) wan…
- How the Blogosphere Uses YouTube Videos
Published: February 17, 2010Source: Social Media Today
It may be a 500-channel television universe but when it comes to what people are watching, it’s increasingly videos, particularly YouTube videos. A lot of this activity is being fueled by blogg…
- MEETorDIE Helps You Estimate How Much Money Your Meetings Are Wasting [Meetings]
Published: February 19, 2010Source: LifehackerMEETorDIE takes a humorous approach to a serious issue—how much money is wasted by large staff meetings.Its safe to argue that many times meetings arent the most efficient way to spend the time—and the payr…
- The Bible and medical science
Published: February 19, 2010Source: Maud NewtonJ. Keir Howard ponders the complicated influence of the Bible on modern medicine. (Eternal OUP disclosure.)
- Winning Essay In High School Ethics Writing Competition Argues That File Sharing Isn’t Wrong
Published: February 19, 2010Source: TechdirtWell, this is interesting. Despite the various biased, one-sided, “education programs” designed by the entertainment industry for schools, it seems that plenty of students are smart enough to make ethical deci…
- Facebook Adds Privacy Controls for Applications [Privacy]
Published: February 19, 2010Source: LifehackerYou can finetune who can see virtually every aspect of what you do on Facebook, except what you share via Facebook applications—until now, that is. The Facebook Blog announced new privacy controls for applica…
- Five Common Link Building Mistakes
Published: February 19, 2010Source: Daily SEO Tip*This is a guest post by Danny Cooper*
Link building is a very consuming task, in fact it’s the most time-consuming part of SEO (aside from explaining SEO, of course). Because of the time consuming nature of… - 3 Gmail Search Tips You Will Be Thankful For
Published: February 19, 2010Source: Search Engine JournalThere’s hardly a person I know who is not using Gmail today. Finding an available Gmail username is no easier than finding a new .com domain.
No matter how popular Gmail is, not everyone is still aware of wha… - AOL and Hyper-Local — Good Luck With That
Published: February 19, 2010Source: GigaOMAOL (it recently gave up the all-caps moniker) is planning an ambitious expansion of its hyper-local Patch.com venture, the one that it bought from a group of investors — including AOL CEO Tim Armstrong —…
- Sorry, English major, the engineers have triumphed
Published: February 19, 2010Source: Ars TechnicaIn 2008, Nicholas Carr took to the pages of The Atlantic to make the provocative case that Google might be “making us stupid.” His basic worry was that a reliance on the Web was rewiring hi…
- Online Advertisers Are Paying The Wrong People
Published: February 19, 2010Source: Silicon Alley InsiderIn an earlier blog post, I talked about how sites that generate purchasing intent (mainly “content” sites) are being under-allocated advertising dollars versus sites that harvest purchasing intent (search e…
- HOW TO: Make Your Small Business Geolocation-Ready
Published: February 19, 2010Source: Mashable!This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.Small businesses stand to increase…
- Creating Better Auto-Generated Text
Published: February 19, 2010Over the past two weeks we’ve taken a look at different aspects of copywriting, including aspects such as the value of good copy, outsourcing your content, and tools to make your content better. To round out…
- Tiger, Take Note: 10 Celebrities Who Came Back From Total PR Ruin To Kick Ass Again
Published: February 19, 2010Source: Silicon Alley InsiderTiger Woods seems to think that he can solve all his problems by just delivering a rehearsed apology without taking any questions.
Read the rest of this story »See Also:The 10 Worst Winter Olympics PR Di… - Facebook Mobile Now Bigger Than Twitter
Published: February 19, 2010Source: Brian SolisInteresting headline I know…However, it’s not intended to be sensationalist, simply a matter of fact and also a topic worthy of discussion.
Facebook announced that active users of its mobile platform surpa… - Nine inspiring multichannel marketing presentations
Published: February 19, 2010Source: Posts from the Econsultancy blogWhether you are an offline marketer or digital marketer, developing integrated, multichannel marketing campaigns is now a critical element of planning and strategy.
With this in mind, I’ve been searching throug… - Five areas businesses spend too much or too little
Published: February 18, 2010Source: Posts from the Econsultancy blogWhat single characteristic do successful companies share? The ability to allocate resources effectively.
Effective resource allocation maximizes return and minimizes waste. Yet allocating resources effectively… - Turn the Tables on Social Media with NutshellMail
Published: February 19, 2010Keeping tabs on your social media connections these days is like bar hopping, without the cocktails or pool tables with stained felt.
You run over to check your Twitter account. Then you dash to Facebook to se… - Four Lessons From PleaseRobMe.com
Published: February 19, 2010Source: davefleet.comThe social media scene has been buzzing this week with stories about PleaseRobMe.com, a new site which aggregates publicly shared posts from shiny new location-based service Foursquare. The aim of the site is…
- A Pitching Lesson
Published: February 19, 2010Source: PR-SquaredA guest post by C.C. Chapman.
While Todd is away playing on the beach with his family, he asked me to write something to tide you over while he was away. Of course allowing me to step up on the PR-Squared Soapb… - Word 2011's Ribbon Will Tie Mac Users in Knots
Published: February 19, 2010Source: MacNewsWorldMicrosoft was under no obligation to build a ribbon component, similar to the one premiered in Office for Windows, for the Mac. That’s especially true given the fact that the menu bar is such a prominent el…
- Social Media Worst Practices
Published: February 19, 2010Source: Search Engine JournalI bet you are one of those people thinking about implementing a social media marketing strategy for your company right? ‘Well here are some sure fire ways to end any and all efforts you are thinking about…
- Confirmed: Google Reader is Going Real Time (Updated)
Published: February 18, 2010Source: ReadWriteWebWe just received confirmation from Google that Google Reader now consumes PubSubHubbub feeds in real time. Until now, it often took half an hour or longer before new posts from popular blogs and news sites woul…
- Foursquare Responds To Please Rob Me: Please Shut Up
Published: February 18, 2010Source: TechCrunchThe team behind the hot location-based service Foursquare took the time tonight to write a rare longer post about location privacy. Their basic stance: we take privacy very seriously and understand it. Also, th…
- I Can’t Believe It’s Not Flash
Published: February 18, 2010Source: Ajaxian » Front PageThomas Fuchs gave a presentation titled “I Can’t Believe It’s Not Flash” at WebStock. It is often hard to grasp a presentation from slides, but this one is great fun to flip through.
This one really hi… - Really like this post explaining why creativity and emotional awareness can’t be crowdsourced:…
Published: February 18, 2010Really like this post explaining why creativity and emotional awareness can’t be crowdsourced: http://bit.ly/cCOE4i (by @benkunz)
- How Long Should a Blog Post Be?
Published: February 18, 2010Source: Small Business Search MarketingThis is one of the most common questions small business owners and new bloggers ask. Blogging is uncharted territory. What should I write about? How often do I need to write? How long should a blog post be? Goo…
- Powerful SEO Tips for Your E-Commerce Web Site
Published: February 18, 2010Source: Social Media SchoolThe journey continues as our film web site has launched its e-commerce web site for the film and with the configuration still a work in progress, we are starting to turn our focus to getting the s…
- Guest Post: Discerning the Difference Between “Unexpected” and “Inappropriate”
Published: February 19, 2010Source: Michael Hyatt’s BlogThis is a guest post by Tim Sinclair. He is a radio personality, blogger, and marketing guy who lives in Illinois with his wife Heather and their two boys, Jeremiah and Elijah. He is also active on Twitter. If…
- How Robbers Did Their Dirty Deeds Before Foursquare
Published: February 19, 2010Source: Mashable!There’s a very easy way to find out if someone is home or not: calling their landline. If no one answers, chances are the house is empty. If you really want to make sure, you can simply check if the lights a…
- Does ‘Radiohead Journalism’ Make Sense?
Published: February 18, 2010Source: TechdirtWired has a story written by journalist Paige Williams about her experience putting up a long form feature story about the pseudonymously named Dolly Freed, who had written a rather successful book as a teenage…
- more, More, MORE!
Published: February 19, 2010Source: Seth's BlogSome consumers are short-sighted, greedy and selfish.Extend yourself a little and they’ll want a lot.Offer a free drink in the restaurant one night and they’re angry that it’s not there the next.The nuts in fir…
- To Use Social Media, White House Needs to Be Sociable
Published: February 18, 2010Source: WebGuild RSS for Social MediaThe “Obama technology gurus,” as The Washington Post called them, had transformed an election using social media. Slightly more than one year later, …
- Are Consumers Becoming More Suspicious of Social Networks?
Published: February 18, 2010Source: WebGuild RSS for Social Media“Many professionals have come to rely on the stream of instant updates they receive from social media applications like LinkedIn and Facebook. …
- The REAL Reason Apple Isn’t Bundling Its E-Book Store With The iPad (AAPL, AMZN, BKS)
Published: February 18, 2010Source: Silicon Alley InsiderApple iPad buyers will have to download Apple’s “iBooks” e-reader app and bookstore separately when Apple’s tablet begins shipping next month. It won’t be installed by default, as we pointed out last week.
Rea… - Add Social Networking Features to Your Blog With BuddyPress
Published: February 18, 2010Source: WebWorkerDailyThe latest release of BuddyPress 1.2 now supports installation on single-user WordPress (version 2.9.x) (please see disclosure at bottom) blogs, which is exciting news as it means that millions of sites can now…
- 6 Principles of Selling In Your Project
Published: February 18, 2010Source: Altitude BrandingYou have an idea!
You’ve thought it through, and you’re excited. You’ve uncovered something that’s really going to help your company or your boss or your client achieve their goals. You want your projec… - Why a Tiger is Sleeping Like a Baby Tonight…
Published: February 18, 2010The entire world stops today, almost all news streamlines into one story (with the exception of a terrible plane crash/act of domestic terrorism in Texas.)
Everything has shut down now, as the world waits… Wa…




















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